Traditionally, Retailers Treated All Their Customers

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Traditionally, Retailers Treated All Their Customers

________, but today, successful retailers ________. Select one: a. based on demographics; provide more value to mobile commerce customers b. identically; base customer attention on demographics c. based on share of wallet; treat all customers identically d. based on demographics; treat customers based on share of wallet e. identically; provide more value to their best customers
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Traditionally, before the advent of CRM programs, most retailers treated all customers the same. Today the most successful retailers concentrate on providing more value to their best customers. The correct answer is: identically; provide more value to their best customers

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