The Greater The Discrepancy Between A Consumer'S Needy State And The Desired State, The Greater

(Correct Answer Below)

The Greater The Discrepancy Between A Consumer'S Needy State And The Desired State, The Greater

Select one: a. the size of the universal set will be. b. the consumer's need recognition will be. c. time needed to satisfy the need. d. the amount of external information search will be needed. e. the effort consumers will invest in searching for alternatives.
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B

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