One Of The Categories Of Products For Which Brand Extension Is Especially Logical Is

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One Of The Categories Of Products For Which Brand Extension Is Especially Logical Is

a. commodities. b. generic goods. c. generic services. d. complementary goods. e. licensed brands.
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D Complementary products are those that are used togetherÑfor example, chips and dip, or toothbrushes and toothpaste. It can often make sense to extend a brand to offer a complementary product under the same brand name.

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