The Tenet Behind The Triple Bottom Line Is That

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The Tenet Behind The Triple Bottom Line Is That

: ¥ a firm's return on revenue can be broken down into three ratios; COGS / Revenue, R&D / Revenue, and SG&A / Revenue. ¥ a firm should solely focus on increasing the economic value created for its customers. ¥ a firm's primary objective should be increasing the total returns to its shareholders. ¥ a firm should achieve positive results along the economic, social, and ecological dimensions to gain a sustainable strategy.
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Â¥ a firm should achieve positive results along the economic, social, and ecological dimensions to gain a sustainable strategy.

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