Which Of The Following Best Illustrates Forward Vertical Integration?

(Correct Answer Below)

Which Of The Following Best Illustrates Forward Vertical Integration?

A. A firm that manufactured and sold car engines to major automobile companies launches its own line of cars. B. A chain of ice cream parlors launches a brand of toys and accessories for children. C. A multinational coffee chain sources its coffee beans from plantations in Brazil and Vietnam. D. A designer shoe company that previously purchased leather from external suppliers establishes its own leather tannery.
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A. A firm that manufactured and sold car engines to major automobile companies launches its own line of cars.

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